In a bid to stay relevant in the YouTube era, B2B marketers are using more video content than ever before and leverage Video Content Marketing for better end-results. Video can be used to simplify complex information for decision-makers, and also …
LinkedIn is the most professional of the major social networking websites, used by over 450 million business professionals worldwide. It is responsible for more than 80% of a business’s social media leads! And, since it is largely focused on B2B connections, …