25 apps that defined the decade: 2010-2019 In the last decade, apps (and by association, phones) have become an almost essential part of our lives. Since the iOS App Store and Google Play launched in 2008 with what seemed like …
If your company’s website traffic is down and you aren’t receiving the visibility you want, chances are that it’s time to reevaluate your site’s search engine optimization (SEO) to help boost your traffic. If you have inadequate SEO, poorly written …
As we mentioned in Chapter 1, search engines are answer machines. They exist to discover, understand, and organize the internet’s content in order to offer the most relevant results to the questions searchers are asking.In order to show up in search results, your content needs to first be visible to search engines. It’s arguably the…
SEO doesn’t let you down, that’s why you need to focus on it. You shouldn’t avoid it. It’s not your ex; it is your partner for the long run — the one that you should have for better and worse. SEO is like a marriage: sometimes you don’t get it, sometimes you fight against it,…
Let’s talk lead generation. As every business owner knows, when new customers (or leads) stop coming in, business dries up. Without business, it’s quite difficult to support yourself, your family, or your employees. So how do you increase your ability …